Privacy Policy for Flight Stars

Effective Date: August 18, 2025

At Flight Stars, we are committed to protecting your privacy and ensuring transparency in how we handle your personal information. This Privacy Policy explains how we collect, use, share, and protect your data when you visit our website, interact with our services, or engage with our advertisements on platforms like Meta (including Facebook and Instagram). This policy applies to all users of our website and services.

By using our website or services, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use our site or services.

1. Information We Collect

We collect personal information to provide and improve our services, including personalized advertising. The types of data we collect include:

Personal Identifiers: Such as your name, email address, phone number, postal address, and other contact details you provide when signing up for newsletters, making inquiries, or interacting with our lead forms.
Device and Usage Data: Information about your device (e.g., IP address, browser type, operating system), browsing behavior, pages visited, and time spent on our site.
Tracking Data: Through cookies, pixels, and similar technologies, including the Meta Pixel (formerly Facebook Pixel), we collect data on your interactions with our ads, such as clicks, views, and conversions. This helps us measure ad performance and retarget ads.
Location Data: Approximate location based on IP address or device settings, if you enable it.
Other Data: Preferences, interests, and demographic information inferred from your interactions or provided directly.

We collect this data directly from you (e.g., via forms), automatically through tracking tools, or from third parties like Meta when you engage with our ads.

2. How We Use Your Information

We use your data for the following purposes:

To provide and personalize our services, such as responding to inquiries or processing requests.
To send marketing communications, newsletters, and promotional offers (you can opt out at any time).
To create and optimize targeted advertisements on Meta platforms, including retargeting based on your website visits or ad interactions.
To analyze website usage and ad performance to improve our offerings.
To comply with legal obligations, prevent fraud, and ensure security.

Our legal basis for processing data includes your consent (e.g., for cookies and marketing), contractual necessity (e.g., fulfilling requests), and legitimate interests (e.g., analytics).

We share your data only as necessary and with your consent where required. Recipients may include:

Service Providers: Third-party vendors for email marketing, analytics, payment processing, or ad management (e.g., Mailchimp, Google Analytics).
Advertising Partners: We share data with Meta to enable targeted ads, retargeting, and audience insights via tools like the Meta Pixel. Meta may use this data according to their own privacy policy (available at https://www.facebook.com/privacy/policy/).
Legal Requirements: If required by law, such as in response to subpoenas or government requests.
Business Transfers: In the event of a merger, acquisition, or sale of assets.

We do not sell your personal data to third parties.

4. Cookies and Tracking Technologies

Our website uses cookies, web beacons, and the Meta Pixel to track user behavior and deliver relevant ads. The Meta Pixel allows us to track conversions, build custom audiences, and optimize ad delivery on Facebook and Instagram.

You can manage cookie preferences through our cookie banner or browser settings. For Meta-specific opt-outs, visit Meta’s ad settings. Note that opting out may limit personalized experiences.

5. Data Security and Retention

We implement reasonable security measures, such as encryption and access controls, to protect your data from unauthorized access or loss. However, no system is completely secure, and we cannot guarantee absolute protection.

We retain data only as long as necessary for the purposes outlined, or as required by law (e.g., up to 7 years for financial records). After that, we securely delete or anonymize it.

6. Your Rights and Choices

Depending on your location and applicable laws (e.g., GDPR for EU residents, CCPA for California residents), you have rights including:

Access: Request a copy of your data.
Correction: Update inaccurate information.
Deletion: Request removal of your data.
Opt-Out: Withdraw consent for marketing or tracking at any time.
Portability: Receive your data in a transferable format.
Object: Object to processing based on legitimate interests.

To exercise these rights, contact us at [privacy@flightstars.com]. We will respond within 30-45 days, as required by law.

For California residents: We do not sell data, but you can opt out of sharing for targeted ads. Shine the Light: We do not share data with third parties for their direct marketing.

7. Children’s Privacy

Our services are not intended for children under 13 (or 16 in some jurisdictions). We do not knowingly collect data from children. If we learn of such collection, we will delete it promptly.

8. International Data Transfers

If you are outside the United States, your data may be transferred to and processed in the US or other countries. We ensure appropriate safeguards, such as standard contractual clauses, for international transfers.

9. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or legal requirements. We will notify you of significant changes via email or a prominent notice on our website. The updated policy will be effective from the date posted.